Director of Sales & Marketing
About the Company
Critical Process Filtration (CPF), part of TCP Analytical, designs and manufactures high-quality process filtration products for industries such as biopharmaceuticals, beverages, and automotive safety. Family-operated for over 25 years, CPF combines global reach with a strong, people-focused culture. Our ISO 9001–certified facility in Nashua, New Hampshire features clean-room assembly and packaging to ensure consistent product quality, and we are seeking dedicated individuals to join our growing manufacturing team.
About the Role
The Director of Sales and Marketing will be responsible for driving top-line growth and market share for filtration products focusing on North America and European markets. Leading the sales and marketing teams in executing strategies, building customer relationships, and delivering profitable growth through best-in-class sales practices and operational excellence.
Responsibilities
Sales Strategy & Execution
- Define and implement sales strategies in North America and Europe, aligned with business objectives and market trends.
- Develop annual operating plans and sales forecasts; proactively assess business metrics and provide data-driven insights for improvement.
- Identify new customer and market opportunities, including sustainable solutions and innovative applications.
Account Management
- Cultivate and maintain dynamic relationships with strategic targeted accounts; manage pipeline of existing and new sales opportunities to deliver growth targets.
- Independently manage select key accounts to ensure high-level engagement and strategic alignment.
- Lead contract negotiations, pricing, supply commitments, and renewals in alignment with strategic account plans.
- Coordinate quarterly business reviews to educate the organization about customers and market trends.
Leadership & Team Development
- Coach, develop, and motivate sales and marketing talent; foster a culture of commercial excellence and continuous improvement.
- Work across the enterprise to train salesforce on customer needs, deploy simplified sales operations processes, and support account managers in presentations to senior executives.
Collaboration & Influence
- Collaborate with finance, marketing, and technology teams to develop value propositions, new products, and manufacturing processes addressing dynamic market needs.
- Establish influential relationships at all levels, building consensus with data-driven recommendations to meet targets.
Market Intelligence & Innovation
- Provide feedback to supporting functions regarding market trends and factors impacting sales.
- Represent the company at industry meetings and conferences to promote offerings and develop the prospect pipeline.
Qualifications
- Bachelor’s degree.
- 8+ years’ experience in B2B commercial roles, with at least 3 years in a sales leadership position.
- Proven track record in sales and marketing leadership and driving growth in the filtration industries.
- Strong communication, negotiation, and change management skills; ability to synthesize diverse datasets for strategic decision-making.
- Filtration experience is required.
Equal Opportunity Statement
Critical Process Filtration is proud to be an equal opportunity employer.
EEO Statement: We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state/province, or local law.
